Health communication takes on new dimensions at CDC.

Details

• Alternative Title:
  Public Health Rep
• Personal Author:
  Roper, William L.
• Description:
  Actions by the Centers for Disease Control and Prevention (CDC) to integrate health communication into overall prevention programs as a means of influencing individual behavior to reduce risks to health are described. These actions include a set of 5-year goals for the Agency; a proposal to establish an Office of Health Communication to provide leadership and support for accomplishing the goals; and establishment of a working group to create the proposed Office of Health Communication and to develop a framework for accomplishing the goals. Fundamental to the policy was development of a definition of health communication as the Agency would practice it. Steps taken to reach this definition are outlined as well as the 10 steps adopted as a framework for health communication. The article concludes with a statement describing communication as a part of CDC's overall mission. The hope is that the ultimate accomplishment will be increased awareness among Americans of the importance of good health and their ability to achieve it.
• Subjects:
  Communication Health Promotion Humans Marketing Of Health Services Organizational Objectives Research Article
• Source:
  Public Health Rep. 108(2):179-183
• Pubmed ID:
  8385358
• Pubmed Central ID:
  PMCnull
• Document Type:
  Journal Article
• Name as Subject:
  Centers for Disease Control and Prevention (U.S.) ; Centers for Disease Control and Prevention (U.S.)
• Place as Subject:
  United States
• Volume:
  108
• Issue:
  2
• Collection(s):
  Public Health Reports
• Main Document Checksum:
  urn:sha256:231eb14e56ee88836040608f61c5d072b00c5ebf53f0acbfb0536184e44a083d
• Download URL:
  https://stacks.cdc.gov/view/cdc/63871/cdc_63871_DS1.pdf
• File Type:
  [PDF - 1.05 MB ]