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CDC Rx Awareness campaign overview
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Description:From 1999 to 2015, more than 183,000 people died in the United States from overdoses related to prescription opioids.
Every day, more than 1,000 people are treated in emergency departments for misusing prescription opioids,2 and more than 40 people die from prescription opioid overdoses.
The Centers for Disease Control and Prevention’s (CDC) National Center for Injury Prevention and Control, along with other federal agencies, recognizes this critical threat to public health and has made it a priority to raise awareness about the risks of prescription opioid misuse. Critical to achieving this goal is the development of an evidence-based, consumer-directed communications campaign that resonates with those at risk for prescription opioid misuse and overdose.
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RxAwareness-Campaign-Overview-a.pdf
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