Concept identification for a power take-off shielding campaign

Details

• Personal Author:
  Madden E ; Park S ; Sorensen JA ; Tinc PJ ; Weil R
• Description:
  Machinery entanglements, specifically power take-off (PTO) entanglements, are a leading cause of injuries and fatalities on farms. In order to address this life-threatening issue, a social marketing campaign is being developed to reduce barriers and emphasize motivators to shielding. This article discusses the process of designing, testing, and selecting concepts to be used in the campaign. Small-group discussions (triads) were held to test 13 message concepts. Participants were asked to provide feedback and select the two messages that they believed to be most powerful. Upon completion, three message concepts were selected to be finalized. [Description provided by NIOSH]
• Subjects:
  Accidents, Occupational Agriculture Farmers Manufacturing And Industrial Facilities Occupational Health Safety
• Keywords:
  Accident Rates Accidents Agricultural Safety Author Keywords: Concept Development Driveline Shield Injuries Machine-operation Machine Guarding Machinery Entanglement Power Take-off PTO Safety Social Marketing

  More +
• ISSN:
  1059-924X
• Document Type:
  Text
• Funding:
  Cooperative Agreement
• Genre:
  Journal Article
• Place as Subject:
  New York ; OSHA Region 2
• CIO:
  National Institute for Occupational Safety and Health (NIOSH)
• Topic:
  Workplace Safety & Health
• Location:
  North America
• Pages in Document:
  55-63
• Volume:
  20
• Issue:
  1
• NIOSHTIC Number:
  nn:20045648
• Citation:
  J Agromedicine 2015 Jan; 20(1):55-63
• Contact Point Address:
  P. J. Tinc, Northeast Center for Occupational Health and Safety in Agriculture, Forestry, and Fishing, 1 Atwell Road, Cooperstown, NY 13326
• Email:
  Pam.Tinc@Bassett.org
• Federal Fiscal Year:
  2015
• NORA Priority Area:
  Agriculture, Forestry and Fishing
• Performing Organization:
  Mary Imogene Bassett Hospital, Cooperstown, New York
• Peer Reviewed:
  True
• Start Date:
  20010930
• Source Full Name:
  Journal of Agromedicine
• End Date:
  20270831
• Collection(s):
  National Institute for Occupational Safety and Health
• Main Document Checksum:
  urn:sha-512:f4160663ecf9c93e9d25b378fd55db78f7b05c89b6ceb12fbc48f3640c583f0c6249599a712555d28c24f2d62a32e0966c776d59b000e42eb271bb62214d5429
• Download URL:
  https://stacks.cdc.gov/view/cdc/200994/cdc_200994_DS1.pdf
• File Type:
  [PDF - 206.40 KB ]