Descriptive Analysis of Articles and Advertisements Pertaining to Skin Cancer Prevention in 2 Popular US Parenting Magazines, 2000–2010

Basch, Corey H.; Hillyer, Grace Clarke; Basch, Charles E.

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Descriptive Analysis of Articles and Advertisements Pertaining to Skin Cancer Prevention in 2 Popular US Parenting Magazines, 2000–2010

Published Date:

Apr 04 2013

Source:

Prev Chronic Dis. 10.

[PDF-156.76 KB]

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Prev Chronic Dis

Personal Author:

Basch, Corey H. ; Hillyer, Grace Clarke ; Basch, Charles E. ;

Description:

Magazines focused on parenting are popular in the United States, and parents may use them to guide decisions about the health of their children. We analyzed issues of 2 popular parenting magazines published in the past 11 years during the months of peak ultraviolet radiation exposure for content related to sun protection and for advertisements for skin products that did and did not contain sun protection factor. Only 24 of 2,594 articles addressed the topic of sun protection for skin cancer prevention. Although advertising is pervasive in these magazines, the extent to which such advertising focuses on products with sun protection factor was low. These findings suggest that parenting magazines can do more to assist parents in making informed decisions about preventing skin cancer risk among youth.

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Document Type:

Journal Article

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Preventing Chronic Disease

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