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CERC : social media and mobile media devices
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2014
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Alternative Title:Crisis and emergency risk communication : social media and mobile media devices
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Description:Disasters can become media events. Today, they can also become social media events. Major public health emergencies will cause those who use social media to immediately become involved, especially if the events are exotic, catastrophic, or the first of their kind. For example, if a public health emergency involves terrorist activity, social media forums will likely engage at higher levels. User-generated content will often be the first publicly provided material. For example, some users will provide large amounts of content through narratives and related videos on YouTube, pictures on Flickr, and posts to Twitter and Facebook. This information can be picked up and repeated by mainstream media outlets.
Social media use has grown quickly, constantly changing and evolving. Users develop new applications and social media companies, such as Google and Facebook, are continuously innovating. Today, audiences are more segmented, yet many people rely on social media as their first source of news. Social and new media outlets include, but are not limited to the following groups:
• Social networks
• Blogs
• Microblogs
• Podcasts
• Forums
• Photo and video sharing
CERC_Social%20Media%20and%20Mobile%20Media%20Devices.pdf
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