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The Effects of a Park Awareness Campaign on Rural Park Use and Physical Activity
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2017 Sep/Oct
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Source: J Public Health Manag Pract. 23(5):e25-e28.
[PDF-312.20 KB]
Details:
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Alternative Title:J Public Health Manag Pract
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Personal Author:
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Description:Objective
To examine the effects of a park awareness campaign on park use in six community parks.
Design
One group pretest-posttest design.
Setting
Six community parks located in a South Carolina county.
Participants
Children, adolescents, and adults observed in community parks.
Intervention
A one-month awareness campaign that culminated in single 1.5-hour events at six parks in April 2011 and May 2011.
Main Outcome Measures
The System for Observing Play and Recreation in Communities (SOPARC) was used to objectively measure park use in May 2010 (baseline) and May 2011 (post campaign). Zero-inflated Poisson models tested whether the number of total park users and the number of park users engaged in sedentary, walking, and vigorous activities differed by observation date.
Results
Park use was significantly greater at baseline than post campaign (97 versus 84 users, respectively, χ2=4.69, P=.03). There were no significant differences in the number of park users engaged in sedentary (χ2=2.45, P=.12), walking (χ2=.29, P=.59), and vigorous (χ2=.20, P=.65) activities between baseline and post campaign.
Conclusions
Although only 97 and 84 people were observed across all parks at baseline and post campaign, a total of 629 people were observed during the six separate 1.5-hour campaign park events. This suggests there is potential for greater park utilization in these communities, and important questions remain on how to conduct effective awareness campaigns and how to harness interest in park events for the purpose of contributing to future community-wide physical activity and health promotion efforts.
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Source:
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Pubmed ID:27997474
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Pubmed Central ID:PMC5474219
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Document Type:
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Funding:
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Volume:23
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Issue:5
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