Promoting quitting among adults and young people: outcome indicators for comprehensive tobacco control programs—2015
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Promoting quitting among adults and young people: outcome indicators for comprehensive tobacco control programs—2015

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English

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    This publication is the second in a series of updates to the guide released in 2005 by the Centers for Disease Control and Prevention’s (CDC’s) Office on Smoking and Health (OSH), Key Outcome Indicators for Evaluating Comprehensive Tobacco Control Programs,6 hereafter referred to as KOI 2005. As a companion to the 2001 publication, Introduction to Program Evaluation for Comprehensive Tobacco Control Programs,7 KOI 2005 was designed to provide information on selecting indicators and linking them to outcome objectives. This update provides a revised logic model and set of outcome indicators for Goal Area 3 of the National Tobacco Control Program, which addresses promoting quitting among adults and young people. Although this update focuses on tobacco cessation, comprehensive tobacco control programs that simultaneously address initiation, the elimination of secondhand smoke, and cessation are more effective than programs that address these issues in isolation. Therefore, until final updates are available, this resource should be used in combination with outcome indicators from KOI 2005 that address eliminating nonsmokers’ exposure to secondhand smoke. This update supports application of CDC’s Framework for Program Evaluation in Public Health Practice.

    The Centers for Disease Control and Prevention’s (CDC’s) Office on Smoking and Health (OSH) developed this publication to help state and territorial health departments plan and evaluate state tobacco control programs. This publication provides an updated logic model linking activities to outcomes for Goal Area 3— Promoting Quitting Among Adults and Young People—of the National Tobacco Control Program (NTCP). It contains in-depth information on indicators to measure progress toward outcomes, including Consumer Reports®–type ratings to allow for tailored selection of indicators at local, state, and territorial levels. Finally, it highlights how to use indicators to integrate program and evaluation planning. This guide may be used in coordination with CDC’s workbook, Developing an Effective Evaluation Plan: Setting the Course for Effective Program Evaluation,1 as well as other OSH surveillance and evaluation resources, which can be accessed at http://www.cdc.gov/tobacco/tobacco_control_programs/surveillance_evaluation/index.htm.

    Suggested citation: Centers for Disease Control and Prevention. Promoting quitting among adults and young people: outcome indicators for comprehensive tobacco control programs—2015. Atlanta, GA: Centers for Disease Control and Prevention, National Center for Chronic Disease Prevention and Health Promotion, Office on Smoking and Health; 2015.

    KOI_Goal3_Update_12_28_15.pdf

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