Reactions to Smoke-free Policies and Messaging Strategies in Support and Opposition: A Comparison of Southerners and Non-Southerners in the US

Details

• Alternative Title:
  Health Behav Policy Rev
• Personal Author:
  Berg, Carla J. ; Thrasher, James F. ; O’Connor, Jean ; Haardörfer, Regine ; Kegler, Michelle C.
• Description:
  Objectives
  
  We explored differences in support for smoke-free policies among Southerners versus non-Southerners within a quota-based non-probability sample of adults in the United States.
  
  Methods
  
  In 2013, a cross-sectional online survey was conducted among 2501 adults assessing tobacco use, reactions to personal and public smoke-free policies, and persuasiveness of various message frames regarding smoke-free bar/restaurant policies.
  
  Results
  
  Southerners were no different from non-Southerners in support for most public and private smoke-free policies. The most effective pro-policy messages regarded hospitality, health, and individual rights/responsibilities; the most persuasive anti-policy messages involved individual rights/responsibilities. Compared to non-Southerners, Southerners rated pro-policy messages involving economic impact, religion/morality, and hospitality as more persuasive.
  
  Conclusions
  
  Factors other than public opinion accounting for lagging policy adoption must be explored.
  
  
• Subjects:
  Article Health Communication Secondhand Smoke Exposure Tobacco Control
• Source:
  Health Behav Policy Rev. 2(6):408-420.
• Pubmed ID:
  26702405
• Pubmed Central ID:
  PMC4686148
• Document Type:
  Journal Article
• Funding:
  U01 CA154282/CA/NCI NIH HHS/United States ; U48 DP001909/DP/NCCDPHP CDC HHS/United States
• Volume:
  2
• Issue:
  6
• Collection(s):
  CDC Public Access
• Main Document Checksum:
  urn:sha256:3b163ee2fd5e63daf34cee26d4f8cf5a2731f73f229495c97ad08f2af21f5875
• Download URL:
  https://stacks.cdc.gov/view/cdc/36998/cdc_36998_DS1.pdf
• File Type:
  [PDF - 330.05 KB ]