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Introduction to program evaluation for comprehensive tobacco control programs
  • Published Date:
    November 2001
  • Language:
Filetype[PDF-536.90 KB]

  • Description:
    1. Engage stakeholders -- 2. Describe the program -- 3. Focus the evaluation design -- 4. Gather credible evidence -- 5. Justify conclusions -- 6. Ensure use of evaluation findings, and share lessons learned -- 7. References -- Glossary -- Appendix A. Surveillance and Evaluation Date Resources for Comprehensive Tobacco Control Programs -- Appendix B Preventing the Initiation of Tobacco Use Among Young People -- Appendix C.Promoting Smoking Cessation Among Young People and Adults -- Appendix D. Evaluation Contracts Checklist -- Appendix E. Acknowledgements.

    This document is a 'how to' guide for planning and implementing evaluation activities. The manual reflects the priorities of the Centers for Disease Control and Prevention (CDC), Office on Smoking and Health (OSH), for program monitoring and evaluation. The purpose of this manual is to assist state tobacco control program managers and staff in the planning, design, implementation, and use of practical and increasingly comprehensive evaluations of tobacco control efforts. The strategy presented in this manual will aid those responsible for evaluation activities to demonstrate accountability to diverse stakeholders. In this case, accountability includes assessing and documenting the effectiveness of programs, measuring program outcomes, documenting implementation and cost effectiveness, and increasing the impact of programs.

    Suggested citation: MacDonald G, Starr G, Schooley M, Yee SL, Klimowski K, Turner K. Introduction to Program Evaluation for Comprehensive Tobacco Control Programs. Atlanta (GA): Centers for Disease Control and Prevention; 2001.

    CDC-INFO Pub ID 997070

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