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Trends in stigmatizing language about addiction: A longitudinal analysis of multiple public communication channels
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4 01 2023
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Source: Drug Alcohol Depend. 245:109807
Details:
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Alternative Title:Drug Alcohol Depend
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Personal Author:
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Description:Introduction:
Stigma associated with substance use and addiction is a major barrier to overdose prevention. Although stigma reduction is a key goal of federal strategies to prevent overdose, there is limited data to assess progress made in reducing use of stigmatizing language about addiction.
Methods:
Using language guidelines published by the federal National Institute on Drug Abuse (NIDA), we examined trends in use of stigmatizing terms about addiction across four popular public communication modalities: news articles, blogs, Twitter, and Reddit. We calculate percent changes in the rates of articles/posts using stigmatizing terms over a five-year period (2017–2021) by fitting a linear trendline and assess statistically significant trends using the Mann-Kendall test.
Results:
The rate of articles containing stigmatizing language decreased over the past five years for news articles (–68.2 %, p < 0.001) and blogs (–33.6 %, p < 0.001). Among social media platforms, the rate of posts using stigmatizing language increased (Twitter [43.5 %, p = 0.01]) or remained stable (Reddit [3.1 %, p = 0.29]). In absolute terms, news articles had the highest rate of articles containing stigmatizing terms over the five-year period (324.9 articles per million) compared to 132.3, 18.3, and 138.6 posts per million for blogs, Twitter, and Reddit, respectively.
Conclusions:
Use of stigmatizing language about addiction appears to have decreased across more traditional, longer-format communication modalities such as news articles. Additional work is needed to reduce use of stigmatizing language on social media.
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Pubmed ID:36801706
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Pubmed Central ID:PMC10901231
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Volume:245
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