Community-university partnerships can lend themselves to the development of tools that encourage and promote future community health development. The electronic manual, “Building Farmacies,” describes an approach for developing capacity and sustaining a community health center-based farmers’ market that emerged through a community-university partnership. Manual development was guided by the Knowledge to Action Framework and experiences developing a multi-vendor, produce-only farmers’ market at a community health center in rural South Carolina. The manual was created to illustrate an innovative solution for community health development. The manual was disseminated electronically through 25 listservs and interested individuals voluntarily completed a web-based survey to access the free manual. During the six-month dissemination period, 271 individuals downloaded the manual. Findings highlighted the value of translating community-based participatory research into user-friendly manuals to guide future intervention development and dissemination approaches, and demonstrate the need to include capacity building opportunities to support translation and adoption of interventions.
Community-university partnerships developed for community-based participatory research seek to address local health concerns through a multi-stage approach building on the unique strengths of the community. This collaborative model has been increasingly employed over the last 20 years and is seen as a practical approach to address local health concerns and improve overall quality of life and health outcomes.
The Knowledge to Action Framework (K2A) is the product of a Centers for Disease Control and Prevention (CDC) working group on translation that sought to formalize and provide a ‘schematic’ to disseminate evidence-based interventions. The framework includes three phases (research, translation, and institutionalization) and the supporting structures that assist movement of research to practice.
The research phase of the K2A framework in this study focused on a farmers’ market intervention, the RCFS farmers’ market.
Like any intervention developed through a community-university partnership, the RCFS is the product of the unique systems in which it operates. One of the benefits of this partnership approach to research is the ability to more seamlessly translate research findings to guide public health practice.
Farmers’ markets, such as the RCFS, provide an innovative strategy for addressing community health concerns and improving public health outcomes.
Active dissemination provides a systematic approach to translate community-specific interventions that can to be localized through the widespread availability of the ideas. These methods should pay particular attention to the needs of the audience and purpose of the dissemination. Multiple means of dissemination exist.
Rapid dissemination of innovative, effective health promotion interventions conducted in real-world settings may facilitate health promotion efforts in other settings.
To develop community programs and interventions, however, communities must already possess, or have the means to acquire, the capacity required to deliver the intervention with fidelity.
Capacity has been identified as a key component needed to bridge the translational gap between research and practice. Capacity to implement an intervention exists along a continuum and the presence or absence of capacity can affect intervention uptake
The purpose of our study was to explore the translation and dissemination of a community-university partnership-derived manual that promotes the development of farmers’ market for health promotion. Next, we explored the reasons individuals expressed interest in the manual. Finally, we explored levels of capacity needed to implement and institutionalize farmers’ markets for health promotion.
The “Building Farmacies” manual was developed based on the experiences of forming, implementing, and sustaining the RCFS farmers’ market through a community-university partnership.
The manual provides chapters on the RCFS model; needs and readiness assessments; and formative planning, implementation, evaluation, and sustainability. The appendix provides worksheets, recommended citations, and examples of assessment, marketing, and evaluation tools. The manual attempted to generalize the process of forming the community health center-based market in a way that could be adapted for implementation in other diverse contexts. A theme throughout the manual is the need for community involvement and community capacity to support the development and sustainability of the model.
A hyperlink to the manual was distributed to over 25 listservs. These listservs focused on sustainable farming, agriculture networks, farming, social work, community health efforts, and public health. E-mail blasts to the listservs occurred three times over six weeks. Subsequent distribution occurred through individuals and organizations sharing the link. The link directed individuals to the academic partner’s website to complete an optional survey to download a copy of the manual. We were unable to track additional downloads (without survey completion) and sharing by other means.
A 13-item survey was developed by the research team based on prior research with farmers’ market development and community readiness.
Descriptive statistics were used to examine the prevalence of organizational type, issues the organization addressed, and organizational programming. An independent t-test was utilized to determine statistical significance among capacity factors and farmers’ market interest. Geographic information on location of respondents was utilized to determine the geographic dissemination of the manual. Quantitative analyses were conducted using SPSS version 22 for Macintosh. Open-ended questions were coded deductively based on the development of a codebook by two coders. Coding was conducted jointly until the establishment of an 88% Inter-Rater-Reliability.
A total of 271 respondents completed the survey and downloaded the manual over the six-month period. Respondents represented 38 states, with South Carolina and California downloading it most frequently. Additionally, two foreign nations, Canada and Kenya were represented in the sample. About half of respondents (52%) reported being located in and serving an urban setting and 24% in a rural setting.
Respondents represented a range of organizational types (see
Twenty percent of respondents reported their organization currently had an onsite farmers’ market. Among those without a farmers’ market, 32% reported they had plans to eventually open an onsite farmers market and 43% reported no plans to start an on-site farmers’ market. We then looked at differences that may exist between these organizations to identify potential facilitators or barriers relating to farmers’ market development.
Statistically significance differences in mean scores (p=<.05) related to the organizational capacity score existed between respondents who reported plans to open a farmers’ market (2.97) or currently had one in place (3.21) compared to those who did not have future plans to develop and open one (2.35). These differences were related to organizational readiness and capacity (
Qualitative findings shed light into respondent interest and future plans for using the manual. Overall, respondents reported they were interested in the manual because of a general interest in the topic (e.g., farmers’ markets), ways to engage the community, and contents of the manual. Individuals noted the manual provided a means for stimulating and encouraging planning within their community. Respondents reported interest in downloading the manual for dissemination to others, including grantees, community partners, community members, organizational management, and institutions. Respondents additionally reported interest in the manual because it could be used to inform improvements to existing programs, promote farmers’ market sustainability, and provide guidance for understanding policies and procedures around the development of a farmers market.
Tools developed from community-university partnerships such as the “Building Farmacies” manual provide unique opportunities for communities and researchers to document the knowledge products of partnerships that may otherwise be only selectively available in scholarly journals or conference presentations.
Following the K2A framework translation component, the desire of this study was to make the resources and practices in evaluating the suitability for, and the processes for designing, implementing, and evaluating a farmers market at a community health center widely available through the broadest means possible. This resulted in the development of the manual and its subsequent distribution through electronic means versus mail, in-person, or other means. Electronic dissemination of the manual allowed for mass diffusion at no cost to respondents, but it did so in an unpredictable pattern.
Differences exist between those who are capable of applying the disseminated products of partnerships and those who are not. The presence of capacity for the development and implementation of these shared ideas is a necessary component. The absence of capacity at that moment does not mean capacity cannot be acquired, but that supports, such as organizational infrastructure, must be in place to facilitate the development of capacity to respond to the idea. Barriers to implementation, such as the documented lack of financial resources and institutional support, can hinder further advancement of public health initiatives and may pose a challenge to the development and adaption of innovative ideas to address public health challenges thereby slowing the institutionalization phase of the K2A framework.
This research is not without limitations. First, it was not possible to track the complete range of dissemination of the manual. Secondly, it was not possible to identify the organizational and structural differences between those without plans to open a market and those who had plans or already had a market. Third, respondents may not have been aware of their organization’s level of capacity around specific topics, such as financial resources.
Future community-university partnership research initiatives should continue to focus on the translatability of their interventions and implications that such interventions could have if they are systematically documented and shared. Dissemination efforts to bridge the gap between research and practice are critical to increase the implementation of effective public health interventions in diverse community settings. Utilizing the K2A framework, future research may examine the influence of different approaches for disseminating evidence resulting from community-university partnerships to promote wide-scale implementation of public health innovations.
This manuscript was supported by the South Carolina Cancer Prevention and Control Research Network under Cooperative Agreement Number U48DP001936 from the Centers for Disease Control and Prevention (Prevention Research Centers) and the National Cancer Institute and from the Case Western Reserve University Prevention Research Center for Healthy Neighborhoods under Cooperative Agreement Number U48DP001930 from the Centers for Disease Control and Prevention. The findings and conclusions in this manuscript are those of the authors and do not necessarily represent the official position of the Centers for Disease Control and Prevention or National Cancer Institute. We are thankful for our partners at Family Health Centers, Inc., the Right Choice Fresh Start Farmers’ Market Advisory Council, and the South Carolina Primary Health Care Association, and for research assistance from David Rodriquez, Kathryn Kranjc, and Amy Mattison-Faye.
We dedicate this paper to former South Carolina State Senator Rev. Clementa Pinckney for his commitment to increasing access to healthy foods among South Carolina residents, including introducing legislation related directly to the outcomes of the
This manuscript was supported by the South Carolina Cancer Prevention and Control Research Network under Cooperative Agreement Number U48DP001936 from the Centers for Disease Control and Prevention (Prevention Research Centers) and the National Cancer Institute and from the Case Western Reserve University Prevention Research Center for Healthy Neighborhoods under Cooperative Agreement Number U48DP001930 from the Centers for Disease Control and Prevention. The findings and conclusions in this manuscript are those of the authors and do not necessarily represent the official position of the Centers for Disease Control and Prevention or National Cancer Institute.
Respondents’ Organization Type, Purpose, Programs
| Frequency | Percent | |
|---|---|---|
| School or university | 97 | 37.0 |
| Community health center/Federally qualified health center | 57 | 21.8 |
| Farm or agriculture | 52 | 19.9 |
| Government | 52 | 19.9 |
| Farmer’s market | 50 | 19.1 |
| Hospital | 26 | 9.9 |
| Faith-Based | 24 | 9.2 |
| Recreation | 9 | 3.4 |
| Private medical practice | 8 | 3 |
| Daycare | 7 | 2.7 |
| Health department | 4 | 1.5 |
| Tribe | 3 | 1.2 |
| No Choice | 9 | 3.4 |
| Community development | 202 | 78.6 |
| Health disparities | 198 | 77 |
| Diet-related chronic diseases | 195 | 75.9 |
| Food insecurity/hunger | 177 | 68.9 |
| Poverty | 167 | 65 |
| Education | 140 | 54.5 |
| Sustainable agriculture | 137 | 53.3 |
| Economic development | 129 | 50.2 |
| Environmental justice | 86 | 33.5 |
| Labor and workforce development | 86 | 33.5 |
| Housing | 55 | 21.4 |
| No Choice | 14 | 5.5 |
| Community garden | 83 | 46.9 |
| Farmers’ markets | 82 | 46.3 |
| SNAP/WIC | 59 | 33.3 |
| Food pantry or food bank | 46 | 26 |
| Restaurant | 30 | 17 |
| Grocery/CO-OP | 26 | 14.1 |
| Advocacy | 8 | 4.5 |
| Delivery/Distribution | 8 | 4.5 |
| Funders | 5 | 2.8 |
| Double bucks | 3 | 1.7 |
| No Choice | 94 | 53.1 |
Note: Total exceeds 100% as respondents provided multiple responses.
Organizational Capacity to Support Farmer’s Markets
| No Farmer Market Plans | Plans to Open Farmer Market in Next 12 Months | Existing Farmer Markets | ||||||||
|---|---|---|---|---|---|---|---|---|---|---|
| Count | Row N % | Mean | Count | Row N % | Mean | Count | Row N % | Mean | ||
| We have financial resources | Disagree | 96 | 53.6% | 60 | 33.5% | 23 | 12.8% | |||
| Agree | 7 | 14.3% | 20 | 40.8% | 22 | 44.9% | ||||
| Strongly Agree | 1 | 5.9% | 7 | 41.2% | 9 | 52.9% | ||||
| Total | 104 | 1.24 | 87 | 2.01 | 54 | 2.89 | ||||
| We have institutional support | Disagree | 97 | 62.6% | 46 | 29.7% | 12 | 7.7% | |||
| Agree | 11 | 20.4% | 23 | 42.6% | 20 | 37.0% | ||||
| Strongly Agree | 0 | 0.0% | 17 | 43.6% | 22 | 56.4% | ||||
| Total | 108 | 86 | 54 | |||||||
| We are connected to community | Disagree | 44 | 69.8% | 15 | 23.8% | 4 | 6.3% | |||
| Agree | 47 | 41.6% | 42 | 37.2% | 24 | 21.2% | ||||
| Strongly Agree | 14 | 20.3% | 29 | 42.0% | 26 | 37.7% | ||||
| Total | 105 | 2.88 | 86 | 3.81 | 54 | 4.26 | ||||
| People in my organization | Disagree | 28 | 60.9% | 9 | 19.6% | 9 | 19.6% | |||
| Agree | 49 | 41.5% | 44 | 37.3% | 25 | 21.2% | ||||
| Strongly Agree | 27 | 33.8% | 33 | 41.3% | 20 | 25.0% | ||||
| Total | 104 | 3.45 | 86 | 4.07 | 54 | 3.87 | ||||
| We have space at my | Disagree | 75 | 62.0% | 37 | 30.6% | 9 | 7.4% | |||
| Agree | 24 | 36.4% | 25 | 37.9% | 17 | 25.8% | ||||
| Strongly Agree | 6 | 10.2% | 25 | 42.4% | 28 | 47.5% | ||||
| Total | 105 | 1.91 | 87 | 3.01 | 54 | 4.02 | ||||
Note: Mean Scores: 1= Strongly Disagree 5=Strongly Agree