Modifiable health risk behaviors such as physical inactivity, unhealthy eating, and tobacco use are linked to the most common chronic diseases, and chronic diseases contribute to 70% of deaths in the United States. Health risk behaviors can be reduced by helping small workplaces implement evidence-based workplace health promotion programs. The American Cancer Society's HealthLinks is a workplace health promotion program that targets 3 modifiable health risk behaviors: physical inactivity, unhealthy eating, and tobacco use. We evaluated employers' implementation of HealthLinks in small workplaces.
We targeted Mason County, Washington, a rural low-income community with elevated obesity and smoking rates. We conducted baseline assessments of workplaces' implementation of program, policy, and communication best practices targeting the health risk behaviors. We offered tailored recommendations of best practices to improve priority health behaviors and helped workplaces implement HealthLinks. At 6 months postintervention, we assessed changes in best practices implementation and employers' attitude about HealthLinks.
Twenty-three workplaces participated in the program. From baseline to follow-up, we observed significant increases in the implementation of physical activity programs (29% to 51%,
When offered resources and support, small and low-wage workplaces increased implementation of evidence-based workplace health promotion best practices designed to reduce modifiable health risk behaviors associated with chronic diseases. Results also suggest that HealthLinks might be a sustainable program for small workplaces with limited resources.
More than half of Americans have 1 or more chronic diseases such as heart disease, cancer, stroke, hypertension, and diabetes (
Employers face mounting health care and productivity costs from chronic illnesses among workers (
The University of Washington Health Promotion Research Center (HPRC) and the American Cancer Society — Great West Division (ACS-GWD) collaborate to promote evidence-based chronic disease prevention to employers (
We conducted a preassessment and postassessment (no comparison group) of employers' implementation of evidence-based WHP best practices and their attitudes toward WHP after they received the HealthLinks intervention. We conducted the study from January 2009 through September 2009 in Washington State. The University of Washington Institutional Review Board exempted the study from further review after receiving a summary of the procedures and a copy of measures.
We targeted Mason County, a largely rural community that has elevated health risk behaviors. The county reports a 29% obesity rate (2% higher than the state) and 29% current smoking rate (14% higher than the state) (
We recruited 23 small workplaces (defined as a workplace with fewer than 250 workers) in Mason County, Washington. We identified workplaces that met the inclusion criteria by using several approaches: 1) accessing a public database of businesses in the region (
HealthLinks consists of 5 steps: 1) recruitment of workplaces, 2) assessment of baseline implementation of best practices, 3) recommendation of best practices, 4) implementation of recommended best practices, and 5) assessment of employer's implementation of best practices at 6-months postintervention and their attitude about WHP. To recruit workplaces (step 1), an ACS-GWD interventionist telephoned the upper-level manager at each workplace and briefed the manager on HealthLinks. If the manager showed interest in participating in HealthLinks, the interventionist described the program in more depth. Information offered included 1) an outline of the relationships among missed work days, work productivity, and lost revenue, and 2) an outline of the relationship between WHP and return on investment. To assess baseline implementation of best practices (step 2), an hour-long, in-person assessment was conducted with the workplace manager. The ACS interventionist determined which among the WHP best practices (policy, program, and communication) were present or absent at the workplace (the best-practice instrument is in
We assessed employers' implementation of evidence-based best practices before and 6 months after HealthLinks by using the Employer Practices Survey, a 50-item instrument consisting of closed-ended, nonscaled questions. The survey included 12 questions on tobacco use, healthy eating, and physical activity policies; 7 items on physical activity and tobacco use cessation programs; and 19 items on communication of health information. Primary outcomes included percentage of implementation of policy, program, and communication best practices and overall best practices.
We assessed employers' perception of and satisfaction with HealthLinks at 6 months after the program by using an 8-item Employer Attitude and Satisfaction Survey comprising open- and closed-ended questions. The outcomes were 1) perceived barriers, 2) HealthLinks components employers liked most, 3) HealthLinks components most likely to affect future wellness activities, and 4) HealthLinks communication materials that were most helpful.
We scored most of the Employer Practices Survey questions dichotomously, using a score of 1 for the practices in place and a score of 0 for those not in place. We evaluated employers' implementation of tobacco policy by using 3 values, 0, 0.75, and 1. We assigned a score of 0 if the employer had no tobacco policy. We assigned a score of 1 if the employer had a complete tobacco ban policy (eg, tobacco use was not allowed anywhere on workplace grounds or in vehicles). We assigned a score of 0.75 if the employer did not allow using tobacco in the building(s). We assigned a score of 0.75 (rather than 0.50) because, by forbidding smoking indoors, employers were restricting most workers' tobacco use for most of their working hours. For each best practice, we created a summary score by summing the values, dividing by the number of possible points, and reporting the result as a percent. We calculated an overall best-practice score for each employer by summing each best practice score and taking the mean.
We used Wilcoxon matched pairs tests to analyze significant differences in best-practice implementation from baseline to follow-up. We analyzed the data by using SPSS 14.0 for Windows (SPSS, Inc, Chicago, Illinois), and we calculated all reported significant differences at the 95% confidence level.
To assess employers' attitudes and perceptions, we calculated frequency counts for employers' responses to closed-ended questions on the Employer Attitude and Satisfaction Survey. For responses to open-ended questions, we looked for responses with similar themes and reported the most common themes.
We contacted 69 eligible workplaces in Mason County, Washington, and intervened with 23 (33% participation rate); the workplaces had an average of 42 workers. Most (n = 20) workplaces had 200 workers or fewer. The top 5 industries were tribal centers, lumber and forestry, financial institutions, academic institutions, and public service agencies.
Several factors affected workplaces' capacity to participate in HealthLinks. More than half (n = 14) of participating workplaces had a previous relationship with ACS. Two factors most likely to influence workplaces' decision to participate in HealthLinks were upper management support (n = 8) and concern about the health needs of workers (n = 7). The HealthLinks characteristics that drove employers' participation included the reputation of ACS (n = 8) and the fact that HealthLinks was easy to implement, broad in scope, and free (n = 8).
workplaces' capacity to participate in HealthLinks depended on resources received. Our intervention tracking system documented which resources and educational presentations we delivered to the workplaces (
Overall, implementation of best practices increased significantly for all 3 practice types — policy, program, and communication (
At follow-up, 21 employers reported high satisfaction with HealthLinks (
Of the 23 participating workplaces, 12 identified at least 1 barrier to HealthLinks implementation. The most common barrier was workers' not having the time to participate (n = 7) (
In our study, we met the 3 proposed objectives: 1) improved the capacity of small workplaces to participate in the HealthLinks program, 2) implemented HealthLinks with on-site support from a respected community partner, and 3) evaluated attitudes about HealthLinks program components. Guidelines to aid employers in adopting WHP programs are available (
Sustainable WHP programs target high-risk populations, involve upper management buy-in, increase program accessibility, offer incentives, and increase health awareness through effective communication (
We effectively targeted high-risk populations (a community with elevated rates of obesity and tobacco use). Most workplaces selected the Quit Line promotional posters, and almost half participated in the intensive physical activity program, thus showing the importance of tobacco use and weight management to the targeted workplaces. In addition, employers appeared to support HealthLinks; they rated the HealthLinks resources and services as useful, relevant, and appealing.
HealthLinks increased workers' access to AFL, with almost half of workplaces participating in the program. The high level of participation is likely attributable to the support provided by the ACS-GWD interventionist and Mason County Department of Health personnel who helped to identify incentives, managed competitive teams, and coordinated the program at workplaces. Our results demonstrate the importance of offering small workplaces hands-on support to improve workers' participation in health promotion programs, thus increasing employers' capacity to engage their workers. Without support and a champion to help promote AFL, many small workplaces may not have had the capacity to implement AFL
HealthLinks also helped employers promote the free Quit Line through on-site postings, thus enhancing access to a tobacco use cessation program. Research has shown that although most large and small workplaces rank smoking cession as a priority, only 2% offer cessation benefits (
Improving workers' health education through effective communication is a key element of sustainable WHP programs (
This study has several strengths. The first is that we intervened in a community with elevated smoking and obesity rates. Second, we collected both process and outcome-level data, with process-level data corroborating outcome-level results. Finally, we collaborated with a known and respected community partner, ACS, which set in motion a community-based partnership that strengthened the recruitment and intervention-delivery processes and helped to sustain the relationships with the workplaces.
The study also has several limitations. We did not collect worker-level data, and this limits our understanding of how the HealthLinks program affected workers' health behaviors and attitude. Second, our study used a preintervention and postintervention analysis without using a comparison group; however, our results demonstrated the feasibility of implementing WHP programs in small and low-wage workplaces and may potentially pave the way for future randomized controlled trials using the model of working with community partners and offering enhanced support.
Employers in small and low-wage workplaces can improve their workers' health through evidence-based WHP best practices targeting specific modifiable health risk behaviors. The keys to working with small workplaces include making the WHP program easy to implement, collaborating with a respected community partner, and offering free resources and hands-on support. By targeting high-risk communities, obtaining employer buy-in, making the health programs accessible, and effectively communicating information to workers about health and wellness, WHP programs such as HealthLinks have the potential to be sustained over time. A recent report emphasized the need to disseminate "real-life" successful, WHP programs (
This publication was supported in part by the Centers for Disease Control and Prevention (CDC), Prevention Research Centers Program, through the University of Washington Health Promotion Research Center Cooperative Agreement U48DP001911 and the CDC Health Marketing Research Center Cooperative Agreement P01-CD000249-03. Additional support was provided by a contract between the Washington State Department of Health and the American Cancer Society.
The opinions expressed by authors contributing to this journal do not necessarily reflect the opinions of the U.S. Department of Health and Human Services, the Public Health Service, the Centers for Disease Control and Prevention, or the authors' affiliated institutions.
This appendix is available for download as a Microsoft Word file [DOC - 126 K]
Resources and services that were recommended to employers to support each of the best practices that HealthLinks promotes are listed below.
Tobacco policy CD: An information CD to help workplaces develop and implement partial or complete tobacco use ban policies.
"No smoking" signs: Signs that workplaces can post to discourage tobacco use and reinforce written tobacco use cessation policies.
Active for Life physical activity program: A 10-week, workplace, group-based physical activity program. The intervention included goal setting, selfmonitoring, incentives, and team competition. An interventionist from the American Cancer Society (ACS) — Great West Division and personnel from the Mason County Department of Health worked with each workplace to implement and coordinate the program.
Fightcancer.org: An ACS-operated website that offers comprehensive information to workers for maintaining a healthy lifestyle.
Lunch and Learn presentations: ACS interventionist-administered, 30-minute lunchtime presentations with practical information on healthy eating, physical activity, tobacco use cessation, and stress management.
Washington State Tobacco Quit Line: The Quit Line is a state-funded tobacco use cessation service with expert counseling and nicotine replacement therapy for uninsured, low-income people. The Quit Line was promoted at the workplaces by using large posters, a referral form for workers interested in joining the Quit Line, and Lunch and Learn presentations. Workers who contact the Quit Line may also receive information about additional state-run cessation resources that were not part of the HealthLinks program.
Resources and Programs Delivered to Participating Workplaces (n = 23), Mason County, Washington, 2009
|
| No. of Events | No. of Workplaces |
|---|---|---|
|
| ||
| Access to American Cancer Society website: fightcancer.org | 21 | 21 |
| Monthly e-newsletter: | 20 | 20 |
| Tobacco use cessation promotion: Washington State Tobacco Quit Line posters | 15 | 15 |
| Educational material for healthy eating at group meetings: | 11 | 11 |
| Physical activity program: Active for Life | 10 | 10 |
| Tobacco policy implementation CD | 6 | 6 |
| "No smoking" signs | 4 | 4 |
|
| ||
| Physical activity | 21 | 9 |
| Healthy eating | 11 | 8 |
| Stress management | 8 | 7 |
| Tobacco use cessation | 4 | 4 |
A detailed outline of the resources and services that HealthLinks offers is in
Physical activity presentations were delivered 2 or more times at 7 workplaces.
Healthy eating presentations were delivered 2 or more times at 3 workplaces.
Workplaces' Implementation of Evidence-Based Best Practices (Communication, Policy, and Program) at Baseline and 6 Months Follow-Up (n = 23), Mason County, Washington, 2009
|
| Baseline, Mean % (SD) | 6 Months Follow-up, Mean % (SD) | Wilcoxon Matched Pairs, |
|---|---|---|---|
| Healthy eating policy | 16 (28) | 24 (34) | .07 |
| Physical activity policy | 28 (25) | 35 (32) | .32 |
| Tobacco use cessation policy | 76 (22) | 78 (20) | .56 |
| Policy total | 40 (16) | 46 (18) | .047 |
| Program total | 29 (45) | 51 (51) | .02 |
| Communication total | 40 (28) | 81 (25) | .001 |
| Total best practices implementation | 36 (23) | 59 (22) | .001 |
For each best practice, we created a summary score by summing the items measuring the degree of best practice implementation and dividing by the number of items; therefore, we scored each best practice as being implemented from 0% to 100%. We calculated an overall best-practice score for each workplace by summing the individual best-practice scores and taking the means.
Although the Wilcoxon test is used for ranked scores, it was appropriate to evaluate mean values in this instance.
We assigned scores ranging from 0 to 1 to calculate the program best-practice score. We assessed only tobacco use cessation and physical activity for the program best practice; no company reported tobacco use cessation programming and, therefore, we show physical activity program results only. Physical activity program includes Active for Life and other physical activity programs.
Communication total consists of frequency of health topic communicated, number of topics communicated, number of channels used to communicate the health topic (eg, electronic information, printed materials, formal presentations at workplaces), and the promotion of the Washington State Tobacco Quit Line program.
Employers' View and Perception of Workplace Health Promotion at 6 Months After the HealthLinks Intervention (n = 23), Mason County, Washington, 2009
|
| n |
|---|---|
|
| |
| Employers encountered barriers to choosing a health program | 12 |
| Workers unable to participate due to lack of time | 7 |
| Program offered is not relevant (nonsmokers at the workplace) | 1 |
| Difficult to engage smoking workers | 1 |
| Company undergoing changes | 1 |
| Difficult to navigate Active For Life website | 1 |
| No specific reason offered | 1 |
| Employers did not encounter barriers to choosing a health program | 11 |
|
| |
| Component that employers liked the most | |
| E-newsletter | 8 |
| Lunch and Learn presentations | 7 |
| Assessment | 3 |
| Recommendation report | 1 |
| Active for Life | 1 |
| All components | 1 |
| Posters | 0 |
| No response provided | 2 |
|
| |
| Assessment | 7 |
| Lunch and learn presentations | 4 |
| E-newsletter | 4 |
| Recommendation report | 3 |
| All components | 2 |
| Active for Life | 0 |
| Posters | 0 |
| No response provided | 3 |
| Materials that were most helpful | |
| E-newsletter | 14 |
| Fightcancer.org | 3 |
| Washington State Tobacco Quit Line referral | 1 |
|
| 0 |
| No response provided | 5 |
For each item presented in this table, choices were presented to the respondent (as indicated) unless otherwise specified.
Open-ended question.
Respondents selected multiple choices for this item.
Less than one-half of worksites (10 of 23) participated in physical activity programming.