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<article xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" dtd-version="1.3" xml:lang="en" article-type="research-article"><?properties manuscript?><processing-meta base-tagset="archiving" mathml-version="3.0" table-model="xhtml" tagset-family="jats"><restricted-by>pmc</restricted-by></processing-meta><front><journal-meta><journal-id journal-id-type="nlm-journal-id">9200608</journal-id><journal-id journal-id-type="pubmed-jr-id">2299</journal-id><journal-id journal-id-type="nlm-ta">Cancer Epidemiol Biomarkers Prev</journal-id><journal-id journal-id-type="iso-abbrev">Cancer Epidemiol Biomarkers Prev</journal-id><journal-title-group><journal-title>Cancer epidemiology, biomarkers &#x00026; prevention : a publication of the American Association for Cancer Research, cosponsored by the American Society of Preventive Oncology</journal-title></journal-title-group><issn pub-type="ppub">1055-9965</issn><issn pub-type="epub">1538-7755</issn></journal-meta><article-meta><article-id pub-id-type="pmid">35443033</article-id><article-id pub-id-type="pmc">9167755</article-id><article-id pub-id-type="doi">10.1158/1055-9965.EPI-21-1446</article-id><article-id pub-id-type="manuscript">NIHMS1792977</article-id><article-categories><subj-group subj-group-type="heading"><subject>Article</subject></subj-group></article-categories><title-group><article-title>Mapping the Lay of the Land: Using Interactive Network Analytic Tools for Collaboration in Rural Cancer Prevention and Control</article-title></title-group><contrib-group><contrib contrib-type="author"><name><surname>Carothers</surname><given-names>Bobbi J.</given-names></name><xref rid="A1" ref-type="aff">1</xref></contrib><contrib contrib-type="author"><name><surname>Allen</surname><given-names>Peg</given-names></name><xref rid="A2" ref-type="aff">2</xref></contrib><contrib contrib-type="author"><name><surname>Walsh-Bailey</surname><given-names>Callie</given-names></name><xref rid="A2" ref-type="aff">2</xref></contrib><contrib contrib-type="author"><name><surname>Duncan</surname><given-names>Dixie</given-names></name><xref rid="A2" ref-type="aff">2</xref></contrib><contrib contrib-type="author"><name><surname>Pacheco</surname><given-names>Rebeca Vanderburg</given-names></name><xref rid="A3" ref-type="aff">3</xref></contrib><contrib contrib-type="author"><name><surname>White</surname><given-names>Karen R.</given-names></name><xref rid="A4" ref-type="aff">4</xref></contrib><contrib contrib-type="author"><name><surname>Jeckstadt</surname><given-names>Debra</given-names></name><xref rid="A5" ref-type="aff">5</xref></contrib><contrib contrib-type="author"><name><surname>Tsai</surname><given-names>Edward</given-names></name><xref rid="A6" ref-type="aff">6</xref></contrib><contrib contrib-type="author"><name><surname>Brownson</surname><given-names>Ross C.</given-names></name><xref rid="A2" ref-type="aff">2</xref><xref rid="A7" ref-type="aff">7</xref></contrib></contrib-group><aff id="A1"><label>1</label>Center for Public Health Systems Science, Brown School, Washington University in St. Louis, St. Louis, Missouri</aff><aff id="A2"><label>2</label>Prevention Research Center, Brown School, Washington University in St. Louis, St. Louis, Missouri</aff><aff id="A3"><label>3</label>Butler County Community Resource Council, Poplar Bluff, Missouri</aff><aff id="A4"><label>4</label>Missouri Highlands Health Care, Ellington, Missouri</aff><aff id="A5"><label>5</label>Missouri Ozarks Community Health, Ava, Missouri</aff><aff id="A6"><label>6</label>Division of Public Health Sciences, Department of Surgery, Washington University School of Medicine, Washington University in St. Louis, St. Louis, Missouri</aff><aff id="A7"><label>7</label>Alvin J. Siteman Cancer Center and Division of Public Health Sciences, Department of Surgery, Washington University School of Medicine, Washington University in St. Louis, St. Louis, Missouri</aff><author-notes><corresp id="CR1"><bold>Corresponding author</bold>: Bobbi J. Carothers, Brown School, MSC 1196-251-46, 1 Brookings Drive, Washington University in St. Louis, St. Louis, MO 63130-4899, Phone 314-935-3745, Fax 314-612-4536, <email>bcarothers@wustl.edu</email></corresp></author-notes><pub-date pub-type="nihms-submitted"><day>5</day><month>4</month><year>2022</year></pub-date><pub-date pub-type="ppub"><day>01</day><month>6</month><year>2022</year></pub-date><pub-date pub-type="pmc-release"><day>01</day><month>12</month><year>2022</year></pub-date><volume>31</volume><issue>6</issue><fpage>1159</fpage><lpage>1167</lpage><abstract id="ABS1"><sec id="S1"><title>Background:</title><p id="P1">Cancer mortality rates in the U.S. are higher in rural than urban areas, especially for colorectal cancer. Modifiable cancer risks (e.g. tobacco use, obesity) are more prevalent among U.S. rural than urban residents. Social network analyses are common, yet rural informal collaborative networks for cancer prevention and control and practitioner uses of network findings are less well understood.</p></sec><sec id="S2"><title>Methods:</title><p id="P2">In five service areas in rural Missouri and Illinois, we conducted a network survey of informal multisector networks among agencies that address cancer risk (N = 152 individuals). The survey asked about contact, collaborative activities, and referrals. We calculated descriptive network statistics and disseminated network visualizations with rural agencies through infographics and interactive Network Navigator platforms. We also collected feedback on uses of network findings from agency staff (N = 14).</p></sec><sec id="S3"><title>Results:</title><p id="P3">Service areas had more connections (average degree) for exchanging information than for more time-intensive collaborative activities of co-developing and sustaining ongoing services and programs, and co-developing and sharing resources. On average, collaborative activities were not dependent on just a few agencies to bridge gaps to hold networks together. Users found the network images and information useful for identifying gaps, planning which relationships to establish or enhance to strengthen certain collaborative activities and cross-referrals, and showing network strengths to current and potential funders.</p></sec><sec id="S4"><title>Conclusions:</title><p id="P4">Rural informal cancer prevention and control networks in this study are highly connected and largely decentralized.</p></sec><sec id="S5"><title>Impact:</title><p id="P5">Disseminating network findings help ensure usefulness to rural health and social service practitioners who address cancer risks.</p></sec></abstract><kwd-group><kwd>Intersectoral collaboration</kwd><kwd>social network analysis</kwd><kwd>cancer control</kwd><kwd>rural</kwd><kwd>public health</kwd></kwd-group></article-meta></front><body><sec id="S6"><title>INTRODUCTION</title><p id="P6">Rural areas in the U.S. have higher incidence rates than urban areas of several types of cancer with modifiable risks, including cancers of the lung and bronchus, cervix, and colorectal cancer (CRC) (<xref rid="R1" ref-type="bibr">1</xref>-<xref rid="R3" ref-type="bibr">3</xref>). Five-year mortality rates for any type of cancer in the U.S. are 182 per 100,000 in non-metropolitan counties and 166 per 100,000 in metropolitan counties (<xref rid="R1" ref-type="bibr">1</xref>, <xref rid="R2" ref-type="bibr">2</xref>), and higher for CRC specifically (<xref rid="R4" ref-type="bibr">4</xref>). Internationally, cancer screening rates are lower in rural areas overall and for CRC (<xref rid="R5" ref-type="bibr">5</xref>). U.S. rural areas have greater proportions of households in poverty and un-insured adults, affecting access to screening (<xref rid="R6" ref-type="bibr">6</xref>). HPV vaccination rates are lower in U.S. rural areas (<xref rid="R7" ref-type="bibr">7</xref>, <xref rid="R8" ref-type="bibr">8</xref>), as are cervical cancer screening and treatment rates (<xref rid="R7" ref-type="bibr">7</xref>). Modifiable cancer risk factors affecting excess rural cancer burden include tobacco use, physical inactivity, nutrition patterns, obesity, and heavy alcohol use, each of which is higher in U.S. rural than urban areas (<xref rid="R9" ref-type="bibr">9</xref>-<xref rid="R14" ref-type="bibr">14</xref>). Obesogenic environments (<xref rid="R15" ref-type="bibr">15</xref>) and food insecurity (<xref rid="R16" ref-type="bibr">16</xref>) are more commonly found in rural counties than in micropolitan or metropolitan counties in the U.S. Rural adults report higher intake of sweetened beverages and potatoes, and lower intake of fruits, green vegetables, and fiber than urban adults (<xref rid="R17" ref-type="bibr">17</xref>, <xref rid="R18" ref-type="bibr">18</xref>).</p><p id="P7">Multisector collaboration, or cross-sector collaboration, involves the coordinated efforts across multiple governmental agencies, public and private organizations, and/or community groups (<xref rid="R19" ref-type="bibr">19</xref>). Multisector collaboration is a widely promoted strategy (<xref rid="R20" ref-type="bibr">20</xref>-<xref rid="R22" ref-type="bibr">22</xref>) that can improve access to services (<xref rid="R23" ref-type="bibr">23</xref>), use of services including cancer screening (<xref rid="R24" ref-type="bibr">24</xref>), health behaviors (<xref rid="R25" ref-type="bibr">25</xref>, <xref rid="R26" ref-type="bibr">26</xref>), and health outcomes (<xref rid="R27" ref-type="bibr">27</xref>, <xref rid="R28" ref-type="bibr">28</xref>). For example, policy and built environment changes from multisector collaborations increase smoke-free environments (<xref rid="R26" ref-type="bibr">26</xref>) and places for safe physical activity (<xref rid="R29" ref-type="bibr">29</xref>).</p><p id="P8">Informal collaborative networks are increasingly common networks that arise to address complex community problems (<xref rid="R30" ref-type="bibr">30</xref>-<xref rid="R32" ref-type="bibr">32</xref>). Such networks aim to connect public, non-profit, and for-profit agencies across sectors to improve delivery of services and interventions at multiple levels and settings to address difficult issues. Informal networks often have weak or diffuse oversight and blend resources from a variety of sources, each having its own stipulations for service or program delivery (<xref rid="R30" ref-type="bibr">30</xref>, <xref rid="R33" ref-type="bibr">33</xref>). Although informal networks are common in prevention, they are less well-studied than formal grant-funded networks or policy networks (<xref rid="R30" ref-type="bibr">30</xref>), and even less commonly studied in rural areas (<xref rid="R34" ref-type="bibr">34</xref>), where organizations link with fewer agencies than in urban areas (<xref rid="R34" ref-type="bibr">34</xref>). Informal networks can benefit from network visualizations and analyses that demonstrate network structures, strengths, and gaps (<xref rid="R30" ref-type="bibr">30</xref>, <xref rid="R35" ref-type="bibr">35</xref>), yet we found little in the literature on how best to disseminate social network analysis findings to optimize usefulness to collaborating agencies.</p><p id="P9">Despite increased attention to multisector collaboration in metropolitan areas, less is known about the nature and effectiveness of such collaborations in rural communities, especially informal networks. The purposes of the present study are to: 1) explore multisector collaboration networks for cancer prevention in selected rural low income service areas; and 2) describe how rural agencies use network information to strengthen their inter-agency networks and intra-agency processes. The current study is part of a larger project that also sought to identify implementation capacity and the extent of implementation of evidence-based cancer prevention interventions in rural southeastern Missouri and southernmost Illinois.</p></sec><sec id="S7"><title>MATERIALS AND METHODS</title><p id="P10">The study team developed and conducted a network survey informed by key informant interviews and prior work, then examined the data with social network analysis (SNA) and visualization methods. We disseminated network findings through summary infographics and an interactive Network Navigator platform. The Institutional Review Board of Washington University in St. Louis approved the human subjects study with exempt status in accordance with the Belmont Report.</p><sec id="S8"><title>Participants/Data Collection</title><p id="P11">Development of the network survey was informed by 32 key informant interviews conducted February-March 2020 (n=13) and July-August 2020 (n=19) with staff from Federally Qualified Health Centers (FQHCs; community health centers that provide primary and behavioral health care to low income patients), local public health departments (LHDs), schools, and community partners (e.g. social service agencies, faith-based organizations, local governments, food pantries) in four FQHC service areas in rural Missouri and seven rural counties in Illinois served by a single LHD (<xref rid="R36" ref-type="bibr">36</xref>). Each Missouri FQHC service area covered 4-7 counties. We used a combination of purposive and snowball sampling approaches. In each service area, we selected one high resource/lower need county and one low resource/high need county to focus interviews. High need counties were those defined as having cancer risk higher than the state average and higher than average risk (poverty, physical inactivity, lack of fruit and vegetable intake, fat intake, tobacco use, heavy alcohol use, lack of cancer screening and high all-cancer mortality) (<xref rid="R37" ref-type="bibr">37</xref>-<xref rid="R40" ref-type="bibr">40</xref>) for the service area. Number of LHD employee full time equivalents per jurisdiction population was a proxy measure for resources to address cancer risk (<xref rid="R41" ref-type="bibr">41</xref>). Within service areas, participants suggested contacts within their agency or other partner agencies to contact for additional interviews. Interview participants described interagency collaboration activities for cancer prevention and detection to increase access to and promote physical activity, healthy eating, tobacco use prevention and cessation, HPV vaccination, and screening for colorectal, breast, cervical, and lung cancers. A thematic analysis approach was used to elicit activity types for network survey items (<xref rid="R42" ref-type="bibr">42</xref>). From these interviews, we learned the cancer-control activities that agencies collaborated on, key agencies to include in those service area networks, and which individuals should represent those agencies.</p><p id="P12">Informal collaborative inter-agency networks in the four FQHC service areas in Missouri and a multiple-county LHD service area in Illinois participated in the network survey, ranging in size from 24 to 45 agencies. Agencies included those mentioned above, as well as university extensions and healthcare facilities (e.g. hospitals, medical centers). We sent a Qualtrics (<xref rid="R43" ref-type="bibr">43</xref>) web-based survey to agency contacts asking about their relationships with other agencies in their service area network. The survey ran from late September through mid-December 2020. Participants were offered a $20 Amazon gift card.</p><p id="P13">Network maps were disseminated via an infographic summarizing findings from their own service area&#x02019;s network, as well as an interactive network application for key agencies that expressed interest. Uses of the network findings were collected from participants who were highly engaged during the dissemination phase.</p></sec><sec id="S9"><title>Measures</title><p id="P14">Given the impact of the COVID-19 pandemic starting in March 2020, we asked participants to answer for their relationships as they were during calendar year 2019 to get a snapshot of their pre-COVID connections for cancer prevention or detection. We measured relationships for contact frequency, collaboration on five activity types, and referrals. A template of the survey document is provided in the <xref rid="SD1" ref-type="supplementary-material">Supplementary Methods and Materials</xref>.</p><p id="P15">Uses of network findings were collected in two ways. Informal feedback was provided by 14 dissemination session attendees in nine separate dissemination sessions. Formal written feedback was invited from a purposive sample of agency staff who made use of the interactive network application. They responded via email to open-ended questions about which visualizations were most useful, how they planned to use the network information, what barriers they foresaw or encountered in using what they learned, any recommendations they had for other practitioners on using network information and for researchers on conducting network research, and any improvements they would like to see on the interactive network application.</p></sec><sec id="S10"><title>Network Data Management</title><p id="P16">When more than one individual responded for an agency, network relationships were aggregated to the agency level such that 1) the highest value for contact was selected, 2) any participation of activities was accepted, and 3) any selection of referrals was accepted (except for &#x0201c;Neither&#x0201d;).</p><p id="P17">Because contact is theoretically a non-directed relationship (if agency A said they were in contact with agency B on a monthly basis, B should say the same about A), values for <italic toggle="yes">yearly</italic> through <italic toggle="yes">weekly</italic> were symmetrized using the lower of the two values indicated by each pair so as to not over-estimate the relationship. If only one agency of the pair responded yearly or more, the value of the responding agency was used. Contact could then be examined at four different levels: <italic toggle="yes">at least weekly, at least monthly, at least quarterly</italic>, and <italic toggle="yes">at least yearly</italic>.</p><p id="P18">Activities were non-directed relationships &#x02013; if agency A said they developed and shared resources with agency B, B should say the same about A, so links between pairs were symmetrized such that a link between A and B was considered to exist if either or both indicated working together on it. Referrals was a directed relationship &#x02013; if agency A sent referrals to agency B, B didn&#x02019;t necessarily send referrals to A. A referral from A &#x02192; B was considered to exist if A indicated sending referrals to B and/or if B indicated receiving referrals from A. A bi-directional relationship (A &#x02190;&#x02192; B) was considered to exist if both indicating sending referrals to or receiving referrals from the other, or one or both indicating both sending and receiving referrals.</p></sec><sec id="S11"><title>Analysis</title><p id="P19">Node (agency) level statistics were calculated for the non-directed relationships (contact and activities). <italic toggle="yes">Degree</italic> is the number of agencies an agency was connected to. Agencies with high degree can reach many other agencies directly. <italic toggle="yes">Betweenness centrality</italic> is the extent to which an agency is on the paths that link all of the other agencies in the network, and can be thought of as the extent to which it connects agencies that are not otherwise connected. Agencies with high betweenness centrality have a great deal of control over exchange in the network. For referrals, a directed relationship, <italic toggle="yes">in-degre</italic>e (the number of incoming links) and <italic toggle="yes">out-degree</italic> (the number of outgoing links) were calculated.</p><p id="P20">Network-level statistics were also calculated. <italic toggle="yes">Average degree</italic> is the average number of connections for the agencies in the network. <italic toggle="yes">Degree centralization</italic> is the extent to which the network has one or a few agencies with many connections and ranges from 0-1. In-degree, out-degree, and total-degree centralization can be calculated for directed networks. <italic toggle="yes">Betweenness centralization</italic> is the extent to which the network has one or a few agencies that keep the network connected, also ranges from 0-1, and was only calculated for non-directed networks. See Wasserman &#x00026; Faust (1994) for more details (<xref rid="R44" ref-type="bibr">44</xref>). Statistics were calculated with R igraph (v 1.2.8).</p></sec><sec id="S12"><title>Dissemination</title><p id="P21">All survey participants received an infographic summarizing findings from their own service area&#x02019;s network survey. Key agencies were offered password-protected interactive network applications for their own networks that displayed visualizations and network-level statistics for all relationships and a video conference session orientation to the interactive network application. (See <ext-link xlink:href="https://netnav.shinyapps.io/demonet/" ext-link-type="uri">https://netnav.shinyapps.io/demonet/</ext-link> for a generic demonstration version of the interactive Network Navigator application.) The application developed for this project provided a brief introduction on how to interpret network maps and statistics and allowed users to explore the networks directly. Users could choose which levels of contact to display; whether to size nodes by degree, betweenness centrality, or equally; and so on. Clicking on individual nodes displayed degree and betweenness centrality statistics for that agency and how it compared to the network average. Network-level statistics were provided in a table below the map. The applications were built in the R Shiny environment using the R visNetwork package (v 2.0.9) for map visualizations. Users could download their network maps, agency-level, and network level statistics, and were offered individualized demonstrations of the network application by study staff.</p></sec><sec sec-type="data-availability" id="S13"><title>Data Availability</title><p id="P22">De-identified network data in the form of igraph objects for each relationship are available in an .Rdata file upon request to the corresponding author.</p></sec></sec><sec id="S14"><title>RESULTS</title><sec id="S15"><title>Participants</title><p id="P23">Of 182 individuals representing the 158 invited organizations across the five service areas, 152 completed surveys (83.5% individual response rate overall, ranging from 82.1% to 85.7%). Agency response rates ranged from 86.7% to 92.8% over the five service areas. The number of agencies included in a service area&#x02019;s survey ranged from 24 in the lowest population service areas to 42 agencies (<xref rid="T1" ref-type="table">Table 1</xref>) (<xref rid="R45" ref-type="bibr">45</xref>). All service areas had one FQHC except for Area 5, which had two.</p></sec><sec id="S16"><title>Collaborative Activities</title><p id="P24">The survey asked about five types of collaborative interagency activities: exchanging general information, promoting each other&#x02019;s services and programs, co-hosting annual or one-time awareness events, co-developing and sustaining ongoing services and programs, co-developing and sharing resources; as well as referrals to and from each other. <xref rid="T2" ref-type="table">Table 2</xref> shows that overall, the five service areas had greater numbers of connections (average degree) for exchanging information than for more time-intensive collaborative activities of co-developing and sustaining ongoing services and programs and co-developing and sharing resources. On average, degree centralizations were higher than betweenness centralizations, meaning that while networks tended to have some agencies with substantially more connections than others, they were not dependent on a few agencies to bridge gaps to hold the networks together.</p><p id="P25"><xref rid="F1" ref-type="fig">Figure 1</xref> shows one service area&#x02019;s network for sharing resources. Each node (circle or square) represents a different agency, with different colors representing the type of agency. The presence of a line (link) between two agencies indicates collaboration to develop and share resources. <xref rid="F1" ref-type="fig">Figure 1</xref> has two maps. In Panel A, the larger nodes indicate agencies with greater numbers of connections for sharing resources (degree). The larger nodes in Panel B highlight agencies that have a greater ability to serve as connectors to link agencies that are not directly connected to each other (betweenness centrality). In this example, the FQHC (square) served as a connector between several agencies that were not directly connected to each other, particularly the two community partners (red) that were only connected to the network through the FQHC. Three agencies were not connected, meaning they did not collaborate to develop and share resources with any other agencies. Maps with nodes sized by degree highlight agencies that were highly connected to other agencies. Maps with nodes sized by betweenness highlight agencies that can serve as connectors. The map also shows that for this service area, health departments (purple) were clustered together and developed/shared resources more with each other than with other kinds of agencies.</p><p id="P26"><xref rid="F2" ref-type="fig">Figure 2</xref> shows a referral network from a different service area. The direction of the arrows represents where an agency received or sent referrals, and where a line has two arrows, it means the agencies both sent and received referrals to and from each other. Panel A sizes nodes by in-degree and highlights the agencies that received referrals from many other agencies. Panel B sizes nodes by out-degree and highlights agencies that sent referrals out to many other agencies.</p></sec><sec id="S17"><title>Uses of Network Findings</title><p id="P27">Rural agency staff who received the summary infographic and interactive Network Navigator with network figures for their area described multiple current, planned, and potential uses for the network information during navigator orientation sessions provided by the study team (<xref rid="T3" ref-type="table">Table 3</xref>). Agency staff (n=14) described the usefulness of the network images and information for identifying gaps and planning which relationships to newly establish or enhance to strengthen their collaborative activities and cross-referrals. Staff also found the network information helpful to better understand the collaborative roles agencies had with each other. Several agencies have begun using network information to inform strategic planning, and had integrated network images and information in grant applications and reports to current funders to demonstrate collaboration strengths.</p></sec></sec><sec id="S18"><title>DISCUSSION</title><p id="P28">Identifying informal multisector networks&#x02019; structures, strengths, and gaps through SNA can inform future informal or formal collaboration for cancer prevention and control (<xref rid="R35" ref-type="bibr">35</xref>, <xref rid="R46" ref-type="bibr">46</xref>-<xref rid="R49" ref-type="bibr">49</xref>). Disseminating network findings via summary infographics and interactive platforms can enhance usefulness of SNA to practitioners in rural health and social service agencies. In their review of SNA in public health, Luke and Harris suggest such approaches should be utilized more frequently to communicate findings with public health agencies and communities (<xref rid="R46" ref-type="bibr">46</xref>). Public health practice increasingly recognizes the value of SNA, yet the use remains limited, especially in rural areas (<xref rid="R34" ref-type="bibr">34</xref>). While SNA is a common method to study formal coalitions and complex interventions in urban areas and report out to research audiences, it is less common to study rural networks, informal networks, or report how practitioners use network findings (<xref rid="R50" ref-type="bibr">50</xref>). In the present study of five rural service area informal networks in cancer prevention, rural agency staff found network images and statistics for collaborative activities helpful to demonstrate collaborative strengths in reports to funders and in grant applications, to identify gaps in connections, and plan ways to strengthen collaborations for health promotion and cancer prevention and control.</p><p id="P29">A network analysis of organizations in an urban community involved in an informal partnership for chronic disease prevention found a core of highly connected organizations, and a periphery of less connected organizations that had connections to core agencies but not to each other (<xref rid="R35" ref-type="bibr">35</xref>). The authors shared network graphics in a meeting with practitioners, noting one organization found it so useful they conducted a network analysis of a disease-specific collaboration with guidance from the researchers (<xref rid="R35" ref-type="bibr">35</xref>). In our study, the informal rural networks had a number of agencies with high ability to connect organizations not directly connected to each other. The rural networks did not rely on just a few agencies to bridge gaps. This is a strength, as when one agency is addressing a crisis, other agencies can keep the network well-connected to co-implement and promote ongoing cancer prevention and control efforts. While highly centralized networks that rely on a single hub agency may be more efficient (<xref rid="R51" ref-type="bibr">51</xref>), decentralized networks as found in the present study are less vulnerable to agency overwhelm (<xref rid="R51" ref-type="bibr">51</xref>).</p><p id="P30">The exchanging information relationship had a higher average degree than the more time- and resource-intensive activities. In an Australian city, researchers also found a high degree of information exchange and fewer connections for sharing resources and implementing joint programs (<xref rid="R49" ref-type="bibr">49</xref>). Held et al. (2021) found 48% of the organizations in an Australian urban informal network reported contributing resources to local chronic disease prevention efforts (<xref rid="R35" ref-type="bibr">35</xref>). An assessment of comprehensive cancer control programs in the U.S. found 58% reported coalition partners assisted with implementation of prevention interventions, with 62% reporting partners helped implement cancer screening (<xref rid="R24" ref-type="bibr">24</xref>). More study of rural networks and cross-sector referral networks is warranted, especially given the need to address social determinants of health so that cancer prevention and control efforts can be more effective (<xref rid="R52" ref-type="bibr">52</xref>-<xref rid="R53" ref-type="bibr">53</xref>).</p><sec id="S19"><title>Recommendations for Practitioners</title><p id="P31">While there are no specific ideal values when comparing connectivity or centralization between networks, a network should be well-enough connected so that tasks are accomplished, but overly-saturated networks are a possible indication of redundant effort. While highly centralized networks are efficient, they are also vulnerable if the central agencies (or key individuals in central agencies) do not have the capacity to facilitate communication and collaboration between network partners. The more important issue is whether the appropriate agencies, in terms of expertise, mission, and capacity, are connected for the tasks at hand. This is precisely why knowledge of the network context from the practitioners within it is so important: those who are familiar with the network understand who should be connected. Practitioners and policy makers can use network maps in strategic planning, to mobilize communities to effectively implement interventions (<xref rid="R48" ref-type="bibr">48</xref>), and as an evaluation tool to assess whether an initiative successfully promoted and sustained increased collaboration (<xref rid="R47" ref-type="bibr">47</xref>).</p><p id="P32">Practitioners can use network information to demonstrate strengths, identify gaps, enhance existing collaborations, and build new relationships. We recommend organizations and networks reflect on their community health goals and priorities prior to engaging with network information, then review the network information to see if the partnerships needed to meet those goals are in place. Collaborators can ask for explanations of the images and network statistics, as well as access to hands-on training in how to use an interactive Network Navigator platform. We recommend that users start out with a high level view of the connections and then drill down into the nuances in order to build a rich understanding of how their organization interacts and connects with others and to identify areas that need improvement. Practitioners can determine their agency&#x02019;s connections, then look for connections not made and ask why.</p><p id="P33">Given limited resources in rural agencies (<xref rid="R1" ref-type="bibr">1</xref>), there is a need to understand assets and service capacity available within other organizations and leverage resources across networks to avoid depletion of any agency&#x02019;s capacity to provide services. Rural areas can seek outside assistance with social needs, such as transportation, housing, and disparities in food access, as there tend to be few resources within the area. For example, the only transportation resources in some rural service areas in the U.S. are small companies that can get Medicaid reimbursement or managed care companies that offer their own transportation, each of which have many stipulations and do not serve all the clients that need transportation support. In our interviews, stakeholders indicated transportation was a key barrier to cancer screening and treatment services among rural residents (<xref rid="R36" ref-type="bibr">36</xref>). Network visualizations and analyses can help communities identify resources to address social needs and disparities in modifiable cancer risk factors (<xref rid="R53" ref-type="bibr">53</xref>-<xref rid="R55" ref-type="bibr">55</xref>).</p></sec><sec id="S20"><title>Recommendations for Researchers</title><p id="P34">We have several suggestions for researchers studying multisector collaboration in rural areas. It is useful to co-develop a network survey with agency staff, or at minimum, get agency staff input on a draft survey. Relationship dynamics exist inside the networks that are not evident to researchers from outside the area so it is useful to conduct initial sleuthing with local partners who can help identify agencies not on researchers&#x02019; initial lists, especially in rural areas without publicly available resource tracking systems. Due to the variety of resources and agencies, it is imperative to include all agencies with resources and maintain updated resource lists. Each rural area is unique; do not treat rural areas as if they are the same. Rural communities also vary in how they work together on health initiatives. It is useful to conduct pre-post network analyses to learn whether linkages are strengthened after a collaborative community health intervention. It is also helpful to compare how under-resourced communities connect across organizations versus communities with more resources. One-time orientations to an interactive Network Navigator platform for users may be insufficient; instead, periodically offer one-on-one remote or in-person follow-up navigator use sessions after the initial orientation. To maximize usefulness of the network information, disseminate findings to participating agencies in a timely manner with minimal jargon and clear explanations so the information and included partners are current, accurate, and actionable.</p></sec><sec id="S21"><title>Limitations</title><p id="P35">Our study has some limitations. Some organizations were missed as network survey invitees, as a final list check was not feasible due to constraints health department staff faced during a global pandemic. Determining which agency staff were most familiar with the organization&#x02019;s collaborations was difficult, so the correct agency representatives may not have always been chosen to complete the survey. Regardless, this study is consistent in agency composition with a U.S. study with 162 public health networks where governmental and community-based organizations were predominantly in the health, education, and social service sectors (<xref rid="R51" ref-type="bibr">51</xref>). This study was cross-sectional, whereas there would be added value to conducting longitudinal network analyses (<xref rid="R56" ref-type="bibr">56</xref>). Recall bias is likely since we asked about collaboration in the previous calendar year because of agencies prioritizing responses to the COVID-19 pandemic in 2020 when data were collected. By the time we disseminated findings to participating agencies, new partners had been added in at least two service areas that were not included in the survey. Descriptions of the usefulness of the network application were limited to the context (partnerships and activities) for which they were designed. Despite these limitations, partners still found the network information valuable for reporting and planning purposes.</p></sec><sec id="S22"><title>Conclusions</title><p id="P36">SNA is a useful tool for practitioners and researchers seeking to control cancer and other chronic conditions (<xref rid="R35" ref-type="bibr">35</xref>, <xref rid="R46" ref-type="bibr">46</xref>-<xref rid="R49" ref-type="bibr">49</xref>, <xref rid="R57" ref-type="bibr">57</xref>). Cross-sectional network analyses of multisector collaborations in health promotion/cancer prevention and control in rural areas can help partnering agencies identify network strengths and gaps, and point to ways to strengthen multisector collaboration. Disseminating network findings with rural health and social service agency staff through infographics and an interactive Network Navigator platform can enhance the usefulness of the information to practitioners. By identifying collaboration gaps, enhancing collaborative relationships, and planning collaboratively, under-resourced rural areas can better leverage resources to co-implement evidence-based approaches to better address system-level risk factors (e.g. inadequate access to healthy foods), promote modifiable protective factors (e.g. physical activity), and increase access to early cancer detection (e.g., mammography screening) (<xref rid="R20" ref-type="bibr">20</xref>-<xref rid="R21" ref-type="bibr">21</xref>, <xref rid="R23" ref-type="bibr">23</xref>, <xref rid="R30" ref-type="bibr">30</xref>, <xref rid="R32" ref-type="bibr">32</xref>, <xref rid="R48" ref-type="bibr">48</xref>, <xref rid="R58" ref-type="bibr">58</xref>). To eliminate geographic disparities in modifiable cancer risk and protective factors, future study of the quality of information exchange and connection to external resources among complete informal and formal rural networks can inform ways to improve network effectiveness in risk factor modification.</p></sec></sec><sec sec-type="supplementary-material" id="SM1"><title>Supplementary Material</title><supplementary-material id="SD1" position="float" content-type="local-data"><label>1</label><media xlink:href="NIHMS1792977-supplement-1.docx" id="d64e570" position="anchor"/></supplementary-material></sec></body><back><ack id="S23"><title>ACKNOWLEDGEMENTS</title><p id="P37">This study was funded by the Implementation Science Center in Cancer Control at Washington University in St. Louis, which is supported by funding through the Beau Biden Cancer Moonshot Initiative. This Center is funded by National Cancer Institute (NCI) grant numbers P50 CA244431 (B. Carothers, P. Allen, C. Walsh-Bailey, D. Duncan, E. Tsai, R. Brownson), T32CA190194 (E. Tsai), RO1CA211323 (D. Duncan), and P30CA091842 (R. Brownson), and the Foundation for Barnes-Jewish Hospital (B. Carothers, P. Allen, C. Walsh-Bailey, D. Duncan, R. Brownson). This study was also supported by the National Institute of Diabetes and Digestive and Kidney Diseases at the National Institutes of Health (grant number R01DK109913) (R. Brownson, P. Allen), the National Institute on Minority Health and Health Disparities at the National Institutes of Health (grant number T37MD014218) (C. Walsh-Bailey), the Washington University Institute of Clinical and Translational Sciences (grant number 5UL1TR002345) from the National Center for Advancing Translational Science (NCATS) of the National Institutes of Health (NIH) (B. Carothers), and the Centers for Disease Control and Prevention (grant number U48DP006395) (R. Brownson, P. Allen). The findings and conclusions in this paper are those of the authors and do not necessarily represent the official positions of the National Institutes of Health or the Centers for Disease Control and Prevention.</p><p id="P38">We appreciate the interview participants&#x02019; time and energy to provide their perspectives. 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Agencies are sized by degree (Panel A) and betweenness centrality (Panel B).</p></caption><graphic xlink:href="nihms-1792977-f0001" position="float"/></fig><fig position="float" id="F2"><label>Figure 2.</label><caption><p id="P41">Area 1 Referral Network. Agencies are sized by in-degree (Panel A) and out-degree (Panel B).</p></caption><graphic xlink:href="nihms-1792977-f0002" position="float"/></fig><table-wrap position="float" id="T1"><label>Table 1.</label><caption><p id="P42">Service area characteristics.</p></caption><table frame="hsides" rules="groups"><colgroup span="1"><col align="left" valign="middle" span="1"/><col align="left" valign="middle" span="1"/><col align="left" valign="middle" span="1"/><col align="left" valign="middle" span="1"/><col align="left" valign="middle" span="1"/></colgroup><thead><tr><th align="center" valign="top" rowspan="1" colspan="1">Service<break/>Area</th><th align="center" valign="top" rowspan="1" colspan="1">Number of<break/>Agencies in<break/>Network Survey</th><th align="center" valign="top" rowspan="1" colspan="1">Number of<break/>Counties</th><th align="center" valign="top" rowspan="1" colspan="1">Area<break/>Population<sup><xref rid="TFN1" ref-type="table-fn">a</xref></sup></th><th align="center" valign="top" rowspan="1" colspan="1">Local Health Department Employee<break/>FTEs per 1,000 Area Population<sup><xref rid="TFN2" ref-type="table-fn">b</xref></sup></th></tr></thead><tbody><tr><td align="left" valign="top" rowspan="1" colspan="1">Area 1</td><td align="center" valign="top" rowspan="1" colspan="1">30</td><td align="center" valign="top" rowspan="1" colspan="1">4</td><td align="right" valign="top" rowspan="1" colspan="1">138,957</td><td align="center" valign="top" rowspan="1" colspan="1">0.58</td></tr><tr><td align="left" valign="top" rowspan="1" colspan="1">Area 2</td><td align="center" valign="top" rowspan="1" colspan="1">42</td><td align="center" valign="top" rowspan="1" colspan="1">7</td><td align="right" valign="top" rowspan="1" colspan="1">100,713</td><td align="center" valign="top" rowspan="1" colspan="1">0.87</td></tr><tr><td align="left" valign="top" rowspan="1" colspan="1">Area 3</td><td align="center" valign="top" rowspan="1" colspan="1">24</td><td align="center" valign="top" rowspan="1" colspan="1">4</td><td align="right" valign="top" rowspan="1" colspan="1">66,574</td><td align="center" valign="top" rowspan="1" colspan="1">0.56</td></tr><tr><td align="left" valign="top" rowspan="1" colspan="1">Area 4</td><td align="center" valign="top" rowspan="1" colspan="1">38</td><td align="center" valign="top" rowspan="1" colspan="1">6</td><td align="right" valign="top" rowspan="1" colspan="1">147,771</td><td align="center" valign="top" rowspan="1" colspan="1">0.45</td></tr><tr><td align="left" valign="top" rowspan="1" colspan="1">Area 5</td><td align="center" valign="top" rowspan="1" colspan="1">24</td><td align="center" valign="top" rowspan="1" colspan="1">7</td><td align="right" valign="top" rowspan="1" colspan="1">64,560</td><td align="center" valign="top" rowspan="1" colspan="1">0.56</td></tr></tbody></table><table-wrap-foot><fn id="TFN1"><label>a</label><p id="P43">US Census Bureau. 2018 American Community Survey.</p></fn><fn id="TFN2"><label>b</label><p id="P44">National Association of County and City Health Officials. 2016 National Profile of Local Health Departments. Total number of local health department employee full time equivalents (FTEs) divided by total service area population. FTE/Area Population is a proxy measure for prevention resources.</p></fn></table-wrap-foot></table-wrap><table-wrap position="float" id="T2"><label>Table 2.</label><caption><p id="P45">Average degree<sup><xref rid="TFN3" ref-type="table-fn">a</xref></sup>, degree centralization<sup><xref rid="TFN4" ref-type="table-fn">b</xref></sup>, and betweenness centralization<sup><xref rid="TFN5" ref-type="table-fn">c</xref></sup> summarized over five service areas for five activity relationships.</p></caption><table frame="hsides" rules="groups"><colgroup span="1"><col align="left" valign="middle" span="1"/><col align="left" valign="middle" span="1"/><col align="left" valign="middle" span="1"/><col align="left" valign="middle" span="1"/><col align="left" valign="middle" span="1"/><col align="left" valign="middle" span="1"/><col align="left" valign="middle" span="1"/></colgroup><thead><tr><th align="left" valign="middle" style="border-bottom: solid 1px" rowspan="1" colspan="1"/><th colspan="2" align="center" valign="middle" style="border-bottom: solid 1px" rowspan="1">Average<break/>Degree</th><th colspan="2" align="center" valign="middle" style="border-bottom: solid 1px" rowspan="1">Degree<break/>Centralization</th><th colspan="2" align="center" valign="middle" style="border-bottom: solid 1px" rowspan="1">Betweenness<break/>Centralization</th></tr><tr><th align="left" valign="middle" rowspan="1" colspan="1">Activity</th><th align="right" valign="middle" rowspan="1" colspan="1">Mean</th><th align="left" valign="middle" rowspan="1" colspan="1">SD</th><th align="left" valign="middle" rowspan="1" colspan="1">Mean</th><th align="left" valign="middle" rowspan="1" colspan="1">SD</th><th align="left" valign="middle" rowspan="1" colspan="1">Mean</th><th align="left" valign="middle" rowspan="1" colspan="1">SD</th></tr></thead><tbody><tr><td align="left" valign="middle" rowspan="1" colspan="1">Exchanging general information</td><td align="right" valign="middle" rowspan="1" colspan="1">11.7</td><td align="center" valign="middle" rowspan="1" colspan="1">2.3</td><td align="center" valign="middle" rowspan="1" colspan="1">0.454</td><td align="center" valign="middle" rowspan="1" colspan="1">0.069</td><td align="center" valign="middle" rowspan="1" colspan="1">0.132</td><td align="center" valign="middle" rowspan="1" colspan="1">0.064</td></tr><tr><td align="left" valign="middle" rowspan="1" colspan="1">Promoting ongoing services or programs</td><td align="right" valign="middle" rowspan="1" colspan="1">8.4</td><td align="center" valign="middle" rowspan="1" colspan="1">1.6</td><td align="center" valign="middle" rowspan="1" colspan="1">0.485</td><td align="center" valign="middle" rowspan="1" colspan="1">0.146</td><td align="center" valign="middle" rowspan="1" colspan="1">0.196</td><td align="center" valign="middle" rowspan="1" colspan="1">0.084</td></tr><tr><td align="left" valign="middle" rowspan="1" colspan="1">Annual/one-time events</td><td align="right" valign="middle" rowspan="1" colspan="1">6.6</td><td align="center" valign="middle" rowspan="1" colspan="1">2.3</td><td align="center" valign="middle" rowspan="1" colspan="1">0.418</td><td align="center" valign="middle" rowspan="1" colspan="1">0.093</td><td align="center" valign="middle" rowspan="1" colspan="1">0.230</td><td align="center" valign="middle" rowspan="1" colspan="1">0.116</td></tr><tr><td align="left" valign="middle" rowspan="1" colspan="1">Developing &#x00026; sustaining ongoing services or programs</td><td align="right" valign="middle" rowspan="1" colspan="1">5.1</td><td align="center" valign="middle" rowspan="1" colspan="1">2.2</td><td align="center" valign="middle" rowspan="1" colspan="1">0.438</td><td align="center" valign="middle" rowspan="1" colspan="1">0.201</td><td align="center" valign="middle" rowspan="1" colspan="1">0.298</td><td align="center" valign="middle" rowspan="1" colspan="1">0.124</td></tr><tr><td align="left" valign="middle" rowspan="1" colspan="1">Developing &#x00026; sharing resources</td><td align="right" valign="middle" rowspan="1" colspan="1">4.8</td><td align="center" valign="middle" rowspan="1" colspan="1">2.0</td><td align="center" valign="middle" rowspan="1" colspan="1">0.326</td><td align="center" valign="middle" rowspan="1" colspan="1">0.056</td><td align="center" valign="middle" rowspan="1" colspan="1">0.205</td><td align="center" valign="middle" rowspan="1" colspan="1">0.072</td></tr></tbody></table><table-wrap-foot><fn id="TFN3"><label>a</label><p id="P46">Average number of connections for the agencies in the network.</p></fn><fn id="TFN4"><label>b</label><p id="P47">Extent to which the network has one or a few agencies with many connections.</p></fn><fn id="TFN5"><label>c</label><p id="P48">Extent to which the network has one or a few agencies that keep the network connected.</p></fn></table-wrap-foot></table-wrap><table-wrap position="float" id="T3"><label>Table 3.</label><caption><p id="P49">Practitioner uses of network information.</p></caption><table frame="hsides" rules="groups"><colgroup span="1"><col align="left" valign="middle" span="1"/><col align="left" valign="middle" span="1"/><col align="left" valign="middle" span="1"/></colgroup><thead><tr><th align="left" valign="top" rowspan="1" colspan="1">Use</th><th align="left" valign="top" rowspan="1" colspan="1">Audience</th><th align="left" valign="top" rowspan="1" colspan="1">Description</th></tr></thead><tbody><tr><td align="left" valign="top" rowspan="1" colspan="1">Understand the network and its agencies</td><td align="left" valign="top" rowspan="1" colspan="1">Agencies, Network</td><td align="left" valign="top" rowspan="1" colspan="1">To better understand:<break/>&#x02003;Roles the agencies have with each other<break/>&#x02003;Extent one&#x02019;s own agency is integrated in the network<break/>&#x02003;Extent of connectedness between agencies<break/>&#x02003;Whether perceptions of partnering match what agencies report<break/>&#x02003;The network to inform planning and intervention implementation</td></tr><tr><td align="left" valign="top" rowspan="1" colspan="1">Show network strengths</td><td align="left" valign="top" rowspan="1" colspan="1">Funders</td><td align="left" valign="top" rowspan="1" colspan="1">Use in reports to funders<break/>Use in grant applications to:<break/>&#x02003;Show how well connected the agencies are<break/>&#x02003;Show resource needs so can get more resources in area<break/>&#x02003;Which partnerships are pre-existing</td></tr><tr><td align="left" valign="top" rowspan="1" colspan="1">Identify gaps</td><td align="left" valign="top" rowspan="1" colspan="1">Agencies, Network</td><td align="left" valign="top" rowspan="1" colspan="1">Identify gaps in connections<break/>Identify gaps with specific partners<break/>Identify relationship building opportunities<break/>Show what to work on to improve partnering</td></tr><tr><td align="left" valign="top" rowspan="1" colspan="1">Training</td><td align="left" valign="top" rowspan="1" colspan="1">Staff, Boards</td><td align="left" valign="top" rowspan="1" colspan="1">Use in board trainings to show where can improve relationships<break/>Use as a training tool for new staff</td></tr><tr><td align="left" valign="top" rowspan="1" colspan="1">Strengthen networks/ improve collaborations</td><td align="left" valign="top" rowspan="1" colspan="1">Existing partners</td><td align="left" valign="top" rowspan="1" colspan="1">Forge greater relationships with existing partners<break/>Identify some partners need to engage with at a higher level</td></tr><tr><td align="left" valign="top" rowspan="1" colspan="1"/><td align="left" valign="top" rowspan="1" colspan="1">New partners</td><td align="left" valign="top" rowspan="1" colspan="1">Create new partnerships<break/>Learn where need growth to better align with mission<break/>Learn which activity types they can be more involved with<break/>Make strategic decisions about developing new connections</td></tr><tr><td align="left" valign="top" rowspan="1" colspan="1">Improve referrals</td><td align="left" valign="top" rowspan="1" colspan="1">Community Health Workers (CHWs), Patient Navigators</td><td align="left" valign="top" rowspan="1" colspan="1">Identify which agencies community health workers (CHWs) to initiate or increase contact with<break/>Ensure each network agency is in CHW resource list<break/>Share network information with CHWs as a community resource<break/>Stay up to date on where to refer clients and for what</td></tr><tr><td align="left" valign="top" rowspan="1" colspan="1"/><td align="left" valign="top" rowspan="1" colspan="1">Agencies</td><td align="left" valign="top" rowspan="1" colspan="1">Ensure all needed memoranda of understanding are in place<break/>Support reimbursement for referrals, such as dietician referrals</td></tr><tr><td align="left" valign="top" rowspan="1" colspan="1">Planning</td><td align="left" valign="top" rowspan="1" colspan="1">Agencies, Network</td><td align="left" valign="top" rowspan="1" colspan="1">Use in agency&#x02019;s own strategic planning process<break/>Use in community assessments</td></tr></tbody></table></table-wrap></floats-group></article>