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A social marketing campaign to promote low-fat milk consumption in an inner-city Latino community.

CITE Title : A social marketing campaign to promote low-fat milk consumption in an inner-city Latino community. Personal Author(s) : Wechsler, H;Wernick, S M; Published Date : 1992 Mar-Apr Source : Public Health Rep. 107(2):202-207 URL : https://stacks.cdc.gov/view/cdc/63736 Wechsler, H and Wernick, S M (1992). A social marketing campaign to promote low-fat milk consumption in an inner-city Latino community.. 107(2). Wechsler, H and Wernick, S M "A social marketing campaign to promote low-fat milk consumption in an inner-city Latino community." 107, no. 2 (1992) Wechsler, H and Wernick, S M "A social marketing campaign to promote low-fat milk consumption in an inner-city Latino community." vol. 107, no. 2, 1992 Export RIS Citation Information.

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Wechsler, H ;

Wernick, S M

1992 Mar-Apr | Public Health Rep. 107(2):202-207

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The authors proposed the Lowfat Milk Campaign, a multifaceted social marketing campaign to promote the use of low-fat milk in the Washington Heights-I...

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